Gaya APA

Belch, G, E., Belch, M, A. (2001). Advertising and promotion (Ed. 5). New York: McGraw-Hill Companies.

Gaya MLA

Belch, George, E.., Belch, Michael, A.. "Advertising and promotion". Ed. 5 New York: McGraw-Hill Companies, 2001. Buku PPS Manajemen.